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Mirror Lake Ventures

A broad perspective.
A practical purpose.

Mirror Lake Ventures brings advisory work, storytelling and professional development together around a common commitment: clear thinking and meaningful action.

Clear thinking. Meaningful action.
The founder

Casey MacLeod

Casey MacLeod, founder of Mirror Lake Ventures

Founder · Member of the Cree Nation of Mistissini

Casey’s experience spans policing, correctional reintegration, mediation, economic analysis and community planning. Across these settings, the work has involved understanding complex situations, navigating different perspectives and helping people make decisions with consequences beyond the immediate moment.

His multidisciplinary approach connects analytical work with direct experience of institutions and communities. Mirror Lake Ventures gives that work a shared home through Advisors, Media and Training.

Working principles

How we approach the work.

Examine the assumptions

A useful question can change the direction of a project. We look at what is being taken for granted before settling on an answer.

Curiosity with a purpose

Respect evidence and context

Numbers need sound definitions. Experience needs to be heard. Neither is well served by conclusions that outrun what is known.

Be clear about what supports the conclusion

Make room for dialogue

Different perspectives can reveal missing information and clarify a disagreement. Understanding the difference is part of finding a way forward.

Listen carefully. Speak directly.

Keep action connected to purpose

Research, communication and learning should help people make a better decision or take a useful next step.

Clear thinking. Meaningful action.

The MLV structure

Three ways to contribute.

Advisors examines questions and options. Media develops stories and understanding. Training focuses on the capability to respond.

Each discipline has its own purpose. Together, they allow MLV to approach a challenge from more than one angle.

Start a conversation

Let’s begin with your question.

An initial conversation helps establish the fit, scope and useful next step.

Discuss your project ↗